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The price of beauty, is a 2020 Sahrawi movie, directed by Ahmed Mohamed Lamin. with a runtime of 7 minutes.
The Price of Beauty is a short documentary that shines a critical light on the harmful beauty standards imposed on Sahrawi women in the Western Sahara region. Under pressure to conform to ideals of lighter skin, some women resort to chemical whitening products — unaware of or willfully ignoring the serious health risks involved. The film confronts the social and cultural forces that push women toward dangerous cosmetic practices, offering a pointed critique of externally imposed beauty norms and the physical cost they extract from those who internalize them. Short in duration but sharp in focus, it is a quiet act of advocacy for bodily autonomy and self-acceptance.
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